I am a positive, asset-based thinker who enjoys approaching each project with fresh eyes, unrestricted by boundaries: I listen to the goals of the client, learn about the subject matter and the target demographic, and create copy that effectively communicates those goals.

People want to be spoken to honestly, and the best way to do that is to speak to them honestly, without hyperbole, without diversion, and without clutter. My diverse experience in copy writing, creative non-fiction, technical writing, and business communications helps me craft unique messages that speak to the target in a relevant tone while playfully or poignantly capturing their attention, engaging their imagination, and leaving them with a clear message.

Most importantly, I work for the client, and write to make them successful---their success is the truest measure of my success as a writer.

I look forward to working with you.
Bill Reagan, freelance writer